For all activities or projects run by ASEM three key indicators are defined in order to measure the success of the activities:

• Verifiable Environment Improvement
• Multiplier/Demonstrative Effect
• Capacity Building/Trained Personnel

Each of these targets is measured in the course of the activity and at the end of each project activity. This ensures that all investment taken in ASEM activities is under continuous supervision and non performing activities can be amended or withdrawn in order to secure success.

In its special task as coordinator of the Indo-German development cooperation in the field of industrial and urban environmental management, ASEM aims at five goals :

1. Establish a Positive Strategic Alliance (PSA) among the participating     stakeholders for implementation of individual project activities and for     exchange of information and sharing of expertise.

2. Optimize the resource utilization from the German Government within Indo-German Cooperation concerning     "Sustainable Development, Resources Management and Environmental Protection" (SURE).

3. Establish interaction and professional links among existing and proposed projects for collaborative problem     solving, negotiation and networking and for effective implementation of environmental policies.

4. Build capacities in the field of environmental management in identified institutions and industries.

5. Demonstrate state-of-the-art technologies and processes that are environmentally, economically and     socially viable and create demonstrative and multiplier effects.